Effective activism for the ocean

Campaign successes

650,000

people supported our campaign to end the hunting of dolphins and small whales

555,000

people supported our campaign to stop the slaughter of dolphins in EU waters

190,000

people supported our campaign to protect bluefin tuna in UK waters

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Marine conservation news

Manufacturing Monsters – How Hollywood Demonised Sharks

For centuries, our understanding of the ocean has been shaped not only by science but by stories -myths, literature, and visual media. While many narratives celebrate the beauty and mystery of marine creatures, a significant number have portrayed marine predators in an ominous, threatening light. Such portrayals have had profound real-world consequence, affecting conservation efforts, fishing practices, and public perception, often to the detriment of entire ecosystems.

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